---
title: "GTM Engineering Case Studies and Customer Results | OneGTM"
description: "GTM engineering case studies from OneGTM: what we built for each customer, the results in their own numbers, and exactly how each result was measured."
url: https://getaob.com/case-studies
---

Customer stories

# GTM engineering case studies

What we built for each customer and what changed afterward, measured in their own data. Each case study says where its numbers come from.

By [Garrett Wolfe](https://garrettawolfe.com), OneGTM. Updated November 2, 2026.

Recruiting · Candidate outbound

[image: Coastal Recruiting]

## Coastal Recruiting grew accepted candidate intros 4.7x in four months

"Truly, you've been the best partner / consultant we've ever worked with (and we've worked with a lot)." David Friedman, Co-founder

Read the case study

**4.7x**accepted intros per month, April to August

**~10 a day**intros accepted by recruiters since August

**71 of 72**days with an interested candidate reply

Infrastructure software

[image: Antimetal]

## Antimetal's Automated Outbound created $2.57M in pipeline

"OneGTM rebuilt how we find and work accounts. Our reps now open Attio and see which accounts are scoring, which just had an outage, and who to reach out to, with the phone number already there." Yohan Sudheer, Head of Growth

Read the case study

**17**deals from automated outbound

**$2.57M**pipeline created

**6**technical evaluations

Distressed industrial real estate

[image: Green Dock Partners]

## Green Dock Partners gets a daily digest of industrial site closures

"This sample daily summary email looks awesome. I like the format and think it gives us all the info we need to review quickly." Jacob Solomons, Partner

Read the case study

**518**industrial sites in the shared tracker

**25**top sites with ranked call lists

**Twice a day**the tracker checks its sources

## Results at a glance

| Customer | Industry | What we built | Headline result | Timeline |
| --- | --- | --- | --- | --- |
| [Coastal Recruiting](https://getaob.com/coastal-recruiting-case-study) | Recruiting | Candidate outbound engine: recruiter-calibrated scoring, fresh candidate data, recruiter-voice email, Slack reply desk | Accepted intros up 4.7x (72 in April to 340 in August), about 10 a day | Since April 2026 |
| [Antimetal](https://getaob.com/antimetal-case-study) | Infrastructure software | Attio dashboards, account scoring, seven signal campaigns, routing, then handover | 17 Automated Outbound deals, $2.57M in pipeline, 6 technical evaluations | January to April 2026 |
| [Green Dock Partners](https://getaob.com/green-dock-case-study) | Distressed industrial real estate | Closure news tracker, daily digest, tiers calibrated on the team's review notes | 518 sites tracked, a digest every day, ranked call lists for the top 25 | Since November 2025 |

## How we report results

Every number on these pages comes from the customer's own systems, pulled on a date we state. We define each metric in plain terms before we count it. At Coastal, an accepted intro only counts once a recruiter clicks approve in Slack, and out-of-office replies never count as interest.

Quotes come from recorded calls and written messages, lightly edited to remove filler words.

Want this built for your team?

Tell me what you're trying to fix. The call is with me, and I'm the one who'd build it.

Book a call with Garrett

## Who else we've built for

Beyond Coastal Recruiting, we've built inbound, outbound and enrichment systems for [Antimetal](https://getaob.com/antimetal-case-study), SuperDial, Rubie, Enata and others across SaaS, AI, healthcare, legal tech and private equity, and a closure-news tracker with a daily digest for [Green Dock Partners](https://getaob.com/green-dock-case-study). The [full customer list](https://getaob.com/#customers) is on the homepage, and [what we build](https://getaob.com/systems) covers the systems behind these results ([how I work](https://getaob.com/how-i-work) walks through a typical engagement end to end), from [Clay builds](https://getaob.com/clay-agency) to [signal-based outbound](https://getaob.com/outbound-agency).

## Case studies FAQ

### What results have OneGTM customers seen?

Coastal Recruiting grew recruiter-accepted candidate intros 4.7x in four months, from 72 in April 2026 to 340 in August. Its recruiters now accept about 10 intros a day, and interested candidates replied on 71 of 72 days between July 20 and September 29, weekends included. Antimetal's Automated Outbound created 17 deals and $2.57M in pipeline from December 2025 to May 2026, with 6 technical evaluations. Green Dock Partners has received a daily digest of industrial site closures since April 2026, from a tracker that held 518 sites by October.

### What kinds of companies does OneGTM work with?

High-growth startups and operators across SaaS, AI, healthcare, legal tech, recruiting and private equity. Customers include Coastal Recruiting, Antimetal, Green Dock Partners, SuperDial, Rubie and Enata.

### How does OneGTM measure case study results?

Every number comes from the customer's own systems, pulled on a stated date. Each case study defines its metrics in plain terms (for Coastal, an accepted intro is a recruiter approve click in Slack) and excludes automatic replies such as out-of-office messages. Quotes come from recorded calls and written messages, lightly edited to remove filler words.

### How long does a GTM engineering engagement take to show results?

It depends on the motion, but at Coastal Recruiting the first lift showed up within weeks, and by month four the outbound engine was producing interested candidates every day without anyone pushing it.

Want results like these in your own numbers?

## Related

- [Coastal Recruiting case study](https://getaob.com/coastal-recruiting-case-study): How a recruiting firm grew recruiter-accepted candidate intros 4.7x in four months.
- [Antimetal case study](https://getaob.com/antimetal-case-study): 17 Automated Outbound deals and $2.57M in pipeline from the signal system OneGTM built and handed over.
- [Green Dock Partners case study](https://getaob.com/green-dock-case-study): A tracker that watches public closure news and sends an industrial real estate investor a daily digest.
- [Outbound cost calculator](https://getaob.com/calculator): Year-one fully loaded cost of hiring BDRs or a GTM engineer, with sourced defaults for salary, benefits, ramp, and attrition.
- [How a OneGTM engagement works](https://getaob.com/how-i-work): The end-to-end build from account list to booked meeting, the 12 work modules, and who owns what.
- [GTM engineering services](https://getaob.com/systems): Everything OneGTM builds, from CRM enrichment to signal-based outbound.
- [Signal-based outbound agency](https://getaob.com/outbound-agency): Cold email and LinkedIn systems triggered by real buying signals.
- [Clay agency and Clay consultant](https://getaob.com/clay-agency): Clay tables, enrichment waterfalls, and scoring from a Clay Artisan Solutions Partner.
- [Best GTM engineering agencies](https://getaob.com/gtm-engineering-agencies): The full landscape of GTM engineering, RevOps, and Clay agencies.

## Talk to OneGTM

Tell me what you're building. I reply the same day.

Book a call at [getaob.com/#contact](https://getaob.com/#contact) or email [team@getaob.com](mailto:team@getaob.com).
